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COMSTRAT 310 Syllabus - Spring 2020

COMSTRAT 310 - DIGITAL CONTENT PROMOTION (3 CREDITS) Instructor:  Brett Atwood                                Email: batwood@wsu.edu Of...

Social Media Marketing Campaigns

Here's this week's lecture about Social Media Marketing Campaigns. It is approximately 30 minutes and the related slides are below the video.

Note: If the above video embed does not work, then you can also visit it directly on YouTube at https://youtu.be/tY9wHfteagc

The slides referenced in the lecture above are also embedded below (without lecture narration).


Here is a handy "Creating Valuable Content" checklist that you can use in consideration of your content development strategy (courtesy of the Content Marketing Institute):
As a reminder, here are more examples of previous semester Social Media Marketing Plans: