Featured Post

Semester Project Overview

For the duration of the semester, we will be creating fictional brands that the class will use to generate original social media, PR and adv...

WEEKS 7 & 8: Website Creation & Optimization - Workshops, SEO & More

SUMMARY:

Over the next couple of weeks, we will:
  • Begin to use a website creation tool, such as Wix, Weebly or Wordpress, to build an original campaign website.
  • Learn ways to improve search engine rankings of content for our media campaigns via Search Engine Optimization (SEO).

HOMEWORK:
  • Continue to get familiar with and use your chosen website builder (e.g. Wordpress, Wix, etc.) to work on your site.
  • Publish your work-in-progress website and send me your link so I can review it no later than midnight on October 13.
  • Optimize your site for search engine optimization