Featured Post

Take-Home Exam - Due April 30

The following is your one and only exam for the semester!! Please complete and email me your responses by the end of the day on Tuesday, Apr...

April 16 - Guest Lecture - Darren Helton, Performance Marketing Manager

On April 16, our class will host a video-based live Q&A with Darren Helton, the lead performance marketing manager for Linden Research, Inc. (maker of social VR and gaming products).

Darren will be available to take your questions about all things related to paid digital campaigns, including trends and best practices using search, display and social media advertising.